Wenqing Yang

Associate Professor, College of Design & Innovation, Tongji University, China Co-founder & General Manager, LOE DESIGN Vice Chairman, Shanghai Industrial Design Association


  1991 Industrial Design, Tongji University, China BE

  2008 Experience Design, Konstfack, Sweden MFA 


Engaged in design education and design practice for over 28 years since graduated from Tongji University in 1991. As an associate professor of College of Design & Innovation, while teaching product design and experience design, He is the team leader in the direction of industrial design for graduate program now. Mr. Yang focuses on the product system integration design and user experience research and design.

He won the China's top ten outstanding designers in industrial design in 2013, and many international design awards. He served as the judges of IF Design Award in China, Golden Pin Design Award and Hongkong Smart Design Awards,speakers in Design Biennale,International Design Week, Honking business of Design Week, etc. Over the years, he provided design consultant service to domestic and global enterprises, including Intel, Nestle, Philips, Samsung, Huawei, Haier, China Car, Tencent, etc.

Mr. Yang advocates user experience center design. From macro perspective of design management, design strategy and product planning,he provides enterprises branding-oriented design solutions holistically and systematically by merging design into enterprises’DNA as a cooperative tool, in order to enhance their abilities of innovation. he devotes himself to make combinations between design research and actual project, providing enterprises holistic design solutions, and promoting the leadership of industrial design in manufacturing enterprises by the driven of design research.


Release Date:Sep. 12,2019